Work Naked
leveraging the value of the distributed workplace




CHAPTER 1-Why Work Naked?

Endorser Quotes

Table of Contents

Why I Wrote Work Naked

Work Naked Book Cover


Work Naked
:
  Eight Essential Principles for Peak Performance in the Virtual Workplace
Author:  Cynthia C. Froggatt
May 2001, Jossey-Bass an imprint of John Wiley & Sons, Inc.

Your employees are smart, creative and full of potential, but are outdated mindsets stifling their contribution?  It’s time to trust your employees and yourself to

Work Naked.

It’s time to shed the layers of outdated mind-sets and practices that inhibit our freedom to work where and when we are most effective.  The message is clear: by letting go, management can encourage peak performance in the virtual workplace.
 
The potential outcomes are compelling.  Through case studies of Charles Schwab, Sun Microsystems, Cisco Systems, Merrill Lynch, Jupiter Communications, IBM, Autodesk, Deloitte & Touche, VeriFone, NCR, Nortel Networks, American Express and many more successful companies, readers learn the value of encouraging employees to work anywhere, anytime. 
 
In this refreshing new book, Cynthia C. Froggatt offers a vision of the workplace unencumbered by traditional corporate rules and trappings where employers and employees can get the most from remote and mobile work technologies.  She carefully reveals the eight principles that should guide new economy workstyles:

  • Initiative
  • Trust
  • Joy
  • Individuality
  • Equality
  • Dialogue
  • Connectivity
  • Workplace Options


For each principle, Froggatt explains how to identify and overcome obstacles within your own organization that may be limiting your ability to leverage the power of the virtual workplace.
 
Written with wisdom and a healthy dose of wit, Work Naked is the survival handbook for making virtual work…work!